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Archive for July 2009

Mobile promotions inspiration for museums?

Targeted streaming video as content enhancer, contextualisation and marketing tool are probably the future for individual museum visitors. This is what Jeremy Copp has to say about viral marketing opportunities in the context of the film industry: It is likely that most, if not all, cinema visitors

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News: IBC2009 – Mobile Zone

Located in IBC’s new Hall 12, the Mobile Zone focuses on the latest developments and innovations in mobile multimedia technologies, applications and services. via IBC2009 – Mobile Zone.

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Wolfgang Hürst, Utrecht University, research: Mobile video browsing

Limited screen size, restricted input capabilities, and different needs resulting from the mobile0 context appear to be the biggest challenges in the development of future services and applications for mobile multimedia. For example, initial studies with the usage of mobile video and TV suggest that in a

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Museum Blog

Een klein eigen onderzoekje (museumblogger) onder diverse Nederlandse musea leverde op dat veel instellingen bezig zijn zich meer in de digitale wereld te verdiepen maar dat er nog weinig echt gebeurt. 2.0 staat in museumland nog in de kinderschoenen. De grote musea hebben fantastische websites maar maken

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Mediamatic – Kom je ook? 2

How to reach new audiences and how to use web 2.0 and social media? International experts talk about their success stories. We bring inspiration, give you the courage to take risks and help you realize plans for your organisation! Mediamatic organises ‘Kom je ook? 2′ (“Are you

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