Disney quietly working on $1 billion-plus “next generation” technology project

Posted on 19 January 2010 | Add Comment

The Walt Disney Co.’s theme-park division is quietly working on a major technology initiative that boosters hope could radically transform the theme-park experience.

Details of the project, which has been dubbed within Walt Disney Parks and Resorts as “next generation experience” or “NextGen,” are being closely guarded. But there is widespread speculation among former Disney executives and bloggers who follow the company that at least part of the project involves wireless-communication technology that could be used in concepts ranging from keyless hotel-room doors to rides and shows in which the experience varies based on an individual guest’s preferences.

Read more  TheDailyDisney.com.

Comments